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Social Media Marketing: How to Generate New Leads Using Social Media
In marketing, generating leads is the first step to walking prospective customers down the path to the checkout page. These are people who have generated an interest in your brand/product/service. “72% of all internet users are now active on social media” so if you’re not putting in time and effort to generate new leads using social media, you’re missing a trick.
So how can you exploit social media for lead generation in 2018?
Here’s our top tips to generate new leads using social media:
Generate New Leads Using Social Media Content
1. Blog Post Snippets
Sharing your blog posts is a great way to generate new leads using social media. Your posts are sure to catch the attention of those following industry topics, providing your posts are relevant and valuable. It also helps you create authority by positioning yourself as a thought leader. In turn this builds trust with your prospects and brings them to your website. From here, you can capture their contact details using webforms!
2. Offer Freebies
Vouchers, promo codes, free giveaways and other promotional offers never fail to catch attention. Offer freebies in return for sharing your social media post or create a webform to capture your prospect’s email addresses in return for the freebie. You’ll not only spread your brand across social media but you’ll also generate new leads at the same time.
3. Webinars
Facebook Live has taken the webinar to the next level. Engage your social audience effectively by going live and get your brand noticed by prospective customers. If you want to learn more about creating webinars for lead generation, download our free e-book here.
4. Hashtags
The hashtag allows you to ride on popular subjects and catch the attention of the people following the hashtag. Hashtags are very versatile. You can deploy location-specific, industry-based, or create a buzz with your own fun hashtags. Hashtags can help you to generate new leads using social media because they will attract people that are already interested in your hashtag topic. They can be used on most social media platforms now so whenever you post to Twitter, Facebook or Instagram ALWAYS include relevant hashtags to attract the right kind of leads.
Generate New Leads Using Social Media Advertising
Unfortunately, there are thousands of other brands that will be trying to catch the attention of your audience. Advertising is a sure way to get your content in front of those that would be interested in what you have to offer.
5. Use Video
Video is one of the best ways to bring your messages to life and promote your business on social media, here’s a few stats to prove it:
“82% of Twitter users watch video content on Twitter”
“Social video than text and images combined.”
“Video on a landing page can .”
Facebook, Twitter, Instagram and Linkedin all offer paid video advertising, so ensure you make use of it to generate new leads using social media!
6. Targeting
If you choose to use video advertising on social media, a key element to ensure your campaign’s success is to target the right audience. When it comes to targeting, few platforms come close to the possibilities offered by Facebook. You can target by demographics, income level, geographical location, gender and even interests. This is really important because there is no point in your video reaching someone that isn’t and never will be interested in your company as it would simply be a waste of your time and investment and won’t generate new leads.
Generate New Leads Using Social Media by Engaging with your Followers
Unfortunately, a good number of marketers will mistake social media postings for engagements. The latter involves interacting actively with your social media audience;
7. Liking/Reacting
Showing interest in other people’s content will make them curious about you in return, directing them to your social media page and then, in turn, your website. From here you have a high chance of gaining a new lead. Ensure your website address is as visible as possible on all your social media pages, as well as other ways for prospects to contact you. Make it as easy as possible!
8. Riding hashtags
Riding creatively on popular hashtags will allow you add your opinion, advice or tips to relevant topics to your industry and therefore you’ll reach people who are keen followers of that particular topic and these people could be hot new leads.
9. Direct Messages
Direct messaging can be a useful way of contacting your followers directly with a promotion for example. However many marketers use automatic direct messages to their followers on Twitter which can often come off as spam. If you’re going to use direct messaging as a way of generating leads using social media, we’d recommend targeting particular followers. These followers should be the people that could benefit from your product or service. Send a personalised message, rather than automating the process and sending the same message to every single one of your followers. Because the chances are, the majority of your followers unfortunately won’t read your message and won’t be interested in your promotion.
10. Polls/surveys
Fun polls and surveys give your audience the feeling of being involved in your decision making creating a stronger sense of attachment to your company. Asking your followers to enter their email address and offering the chance to receive a free gift in return for taking your survey is a great way to generate new leads.
There are tens of ways to generate leads on social media and what’s more, it’s easy, cheap and effective so try out some of these techniques and see what works for your business.
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Machine learning Industry Business & Investment Opportunity (2018 – 2022) Market Research …
The global market for machine learning was segmented on the basis on type, deployment, organization size, end-user industry and geography. Based on type, the machine learning market was classified …
What Social Media Marketing Outsourcing can Do for You
Advantages of Social Media Marketing to Businesses
Social media has evolved from being a mere avenue for personal engagement and connection to a means for businesses to broaden their reach, make new professional connections, and engage with their customers. One business strategy seen profusely used by marketing experts is , which is aimed to shoulder additional work that can no longer be accommodated by an organization, or to simply cut overhead costs.
Alleli Aspili, SSG Specialist at Infinit Outsourcing, Inc., shares her insights about social media, its uses, and how companies maximize its benefits in an article posted at Business2Community.com.
Social media is used by organizations from different backgrounds and industries to improve and reinforce marketing strategies. For instance, it enables businesses and users to connect with other organizations and individuals who might be interested about the brand or product.
During its early stages, social media was only used to establish personal connections. But as businesses developed, they were able to use it to their advantage. Social media was able to help small and start-up businesses grow and reach potential customers in other areas. Soon after, business to business deals ensued which enriched the world of commerce. Strategies were made to attract more users and businesses developed more tools for other businesses.
As social media campaigns became more elaborate, companies started to outsource social media marketing so that implementing and monitoring social media campaigns are streamlined. However, a lot of people are not confident in doing so because they feel that the company’s brand and image should be managed by someone who knows the company fully.
When people hear the term social media marketing outsourcing, the first thing that most of them think about is an external provider that manages all replies, works on increasing the number of followers of an account, etc. In general, they feel that the social media profile is an external part of the brand or company.
However, not all social media marketing outsourcing providers do the same thing. Some have a template for delivering their services while others have a flexible services menu. Also, strategies still come from the client and the service provider will be responsible for executing tasks according to the standards and requirements of the client.
Source
https://www.microsourcing.com/blog/what-social-media-marketing-outsourcing-can-do-for-you.asp
Global Organic Soybean Market Research Report
NEW YORK, /PRNewswire/ — The organic soybean market has witnessed continued demand during the last few years and is projected to reach USD 635.45 million at a CAGR of 12.15% by 2022 in terms of value. In terms of volume, global organic soybean market is estimated to be pegged at 0.77 million tons by 2017 end and it is estimated to reach 1.21 million tons by 2022 end with registering a massive CAGR of 9.44%. Asia Pacific is accounting for maximum market proportion of 61.2% in the year of 2017 and it is estimated to retain its dominance throughout the forecast period of 2017-2022.
Growing consumer concerns regarding health, the environment, and animal welfare, along with their willingness to pay premium price for healthy food is fuelling the growth of organic soybean in developing nations. Moreover, the presence of organic food & beverages has increased over the years in conventional food supply chains due to the development of private labels. Also, government authorities, NGOs and farmer organizations in developing countries are promoting organic farming by financial support, market information, and trends in organic food market. Developing countries are providing subsidies to small farmers for organic farming. NGOs, farmer organizations, traders are conducting training programs to encourage farmers for adopting organic farming.
Traditional farming, conventional farming equipment and practices have reached their limits of effectiveness to increase agricultural yield. With monumental challenges in form of increasing food demand coupled with increasing food safety concern and growing environmental and animal health concern, it becomes imperative to address such problems in agricultural sector and take necessary measures to improve the quantity and quality of agricultural produce. Research and development will lead to development of new product to improve the quality of the product and improve its functionality by including better formulation.
Regional Analysis:
The Global Organic soybean Market is segmented into North America, Latin America, Europe, Asia Pacific and Middle East & Africa. Among the region, Asia Pacific region is estimated to account for the highest market proportion in the year of 2017 and it is expected to continue throughout the forecast period of 2017-2023. Among the Asia Pacific countries, China is holding 76% of market proportion in the Asia Pacific organic soybean market and it is estimated to register a healthy CAGR of 11.74% during the forecast period of 2016-2022. However, Latin America region is projected to register a highest growth rate of 12.93% during the forecast period.
Segments:
Organic soybean is segmented on the basis of application which are crush and uncrush. Crush segment is further segmented into soymeal and oil. Soymeal segment is accounting for the maximum market proportion in the organic soybean market and it is estimated to witness a growth of 11.79% during the forecast period. Among the uncrush segment, feed use is accounting for highest market share and it is projected to observe a substantial growth of 13.36% during the forecast period.
Key Players:
The leading market players in the global organic soybean market primarily are Sapthsathi Organic Agriculture project (S.O.A.P.) (India), Soni Soya Products PVT LTD (India), Shanti Worldwide Private Limited (India), Divine Soya & Agro Food Private limited (India), Radiance Overseas (India), AFG Brasil S/A, Simmons Grain Company, Grain Millers Inc., Perdue Farms, Tyson Foods Inc., The Andersons, Inc., Pilgrim’s Pride
Target Audience:
Global organic soybean manufacturers
Raw material suppliers
Retailers and wholesalers
E-commerce companies
Traders, importers and exporters
Key Findings:
• the consumption of organic commodity has increased in the developed economies which include the U.S., the U.K., Germany and other Western European countries which has positively impacted to upsurge the price of organic soybean especially during the time period 2011 to 2015.
• Organic soybean market in Latin America will witness higher growth rate (~12.9%) during the forecast period 2016 to 2022 due to availability of large organic harvesting area compare to other regions.
Regional and Country Analysis of Global Organic soybean Market Development and Demand Forecast to 2023 Market
As per the MRFR analysis, the global organic soybean market is expected to reach 1.21 million tons by 2023 at a CAGR of 9.44% during the forecasted period.
The reports also cover country level analysis:
o North America
• U.S.
• Canada
• Mexico
o Latin America
• Brazil
• Argentina
• Rest of Latin America
o Europe
• Ukraine
• Italy
• Serbia
• Rest of Europe
o Asia Pacific
• China
• India
• Rest of Asia-Pacific
o Middle East & Africa
• Iran
• Turkey
• Rest of Middle East & Africa
About Reportlinker
ReportLinker is an award-winning market research solution. Reportlinker finds and organizes the latest industry data so you get all the market research you need – instantly, in one place.
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Source
https://www.prnewswire.com/news-releases/global-organic-soybean-market-research-report—forecast-to-2022-300631434.html
4 Tips For Facebook Restaurant Social Media Marketing
4 Tips For Facebook Restaurant Social Media Marketing
It’s inescapable—social media is a central part of marketing as we know it, and that includes the restaurant industry. And , Facebook is king. As an article by the marketing company explains, “simply due to Facebook’s size, a business’s Facebook page will rank high on Google searches.” While it might seem like a massive undertaking that’s only suited for marketing pros, the basics of restaurant social media marketing on Facebook can be carried out by anyone with a computer and an internet connection… and a little help, of course.
If you’re ready to get your restaurant set up with a Facebook profile and want to make sure you get it right the first time, here are a few tips to get you started.
First things first: Fill out your profile completely
Make sure all of the important information about your restaurant is in your profile, things like contact information and your hours of operation. As explains, “the less clicks it takes to find out about your bar, the better.” Also, be sure to upload at least a profile picture and a background image—leaving them blank makes your profile look incomplete (because it is) and sends a message of a haphazard approach to your potential customers.
All restaurant marketing strategies need social media. With these checklists, you can set up and master the major networks in no time at all.
Download The Checklist
Take the time to understand ads
One of the main ways that any business reaches its customers is through the hyper-customized ads that Facebook offers. The platform has features that let you put ads in front of incredibly specific audiences by targeting populations based on everything from zip codes to age, income, and occupation. If there’s a specific group you’re trying to get into your restaurant (perhaps everyone in walking distance?), Facebook allows you to make sure that your ad money goes exactly where you want it to.
Respond to comments and be sincere
“We never want to delete any negative reviews,” Ashley Tyson, a social media manager at 4Food tells . “No one expects a restaurant to be perfect,” she continues, but they do expect honest replies and a genuine effort to fix any problems mentioned by customers on social media.
It’s also important to treat all Facebook users equally rather than only focusing on people with a high number of friends—anyone has the potential to be a valuable, repeat customer no matter how wide of a social media reach they have.
Show off your goods
As explains, “Facebook allows you to brag a little about your delicious meals, your ability to cater to the hungriest hoards, and even to showcase your amazing staff.” Facebook is where you want to toot your own horn and show your customers exactly what you have to offer and how great it is. If you’re offering a special on one of your signature dishes or have an especially talented chef in the kitchen, use Facebook to share those things with your customers to get them coming back again and again.
Source
https://upserve.com/restaurant-insider/4-tips-for-facebook-restaurant-social-media-marketing/
Truck Trailer Global Market Research Report
” gives great insights inclusive of all the necessary information to the strategists, marketers and senior management such that they can well assess the global truck trailer market. It basically offers an outlay of the industry including several definitions, classifications, applications and industry chain structure and also, the market analysis is investigated in the report majorly for international markets which include development trends, competitive landscape analysis, and development status of key areas.
Truck trailers refer to the non-automotive freight vehicles that are to be drawn by motor trucks. The related manufacturing industry involves establishments which are majorly engaged in manufacturing truck trailers, truck trailer chassis, cargo container chassis, detachable trailer bodies, and detachable trailer chassis for sales to be done separately.
The industry research report covers the markets, namely: Automobile Trailers; Boat Trailers; Logging Trailers; and Other Truck Trailers across all regions including Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. It provides comprehensive industry analysis covering- detailed company profiling, product picture and specifications, sales, market share and contact information of various international, regional, and local vendors of Global Truck Trailers Market.
The major players in this market across the globe include- Green Dane Limited Partnership, Utility Trailer Manufacturing Co., Vanguard national trailer Corp., Fontaine Trailer Company, and Wabash. The market competition has been noticed as emerging constantly along with the increase in technological innovation and mergers and acquisitions in the industry. Both local as well as regional competitors in the industry have come head to head with each other and a healthy competition can be witnessed wherein they are involving themselves in various activities associated with technological innovation in order to ultimately earn an edge over their competitors for searching the largest share of users and accordingly expanding their customer base; as a consequence of which, the new entrants in the market are facing difficulties in competing with the international vendors and maintaining proper standards of quality, reliability supported with enhancements in technology.
The global truck trailer market has been valued at somewhere around USD 25.3 billion in 2017 wherein Asia Pacific has been seen as the largest geographic region accounting for about 0.3% of the global market. In Asia Pacific, mainly China has shown growth in this industry and acquires a substantial share in the market. Moreover, it has been investigated that the usage of Fiber laser in production of truck trailers has sustained to be a key trend in the industry since it has managed to multiply the productivity levels of trailer manufacturer’s metal cutting process and has also allowed the workers to have in-house control over trailer production to a much better extent thereby cutting the overall expenses of putting work out to sheet metal subcontractors. Ultimately, it has ensured that machining is carried out at a rapid speed, being cost-effective and with more advancement in the near future; the industry is set to flourish.
By 2021, truck trailer production is anticipated to reach approximately 1.3 million units around the world due to expansion of the cold chain industry over the years and an augmentation in the use of advanced technologies promoting innovation. Also, with consistent improvements in the living standards of people; the demand for this industry is expected to continue mushrooming over the years.
Truck trailers refer to the non-automotive freight vehicles that are to be drawn by motor trucks. The related manufacturing industry involves establishments which are majorly engaged in manufacturing truck trailers, truck trailer chassis, cargo container chassis, detachable trailer bodies, and detachable trailer chassis for sales to be done separately.
The industry research report covers the markets, namely: Automobile Trailers; Boat Trailers; Logging Trailers; and Other Truck Trailers across all regions including Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. It provides comprehensive industry analysis covering- detailed company profiling, product picture and specifications, sales, market share and contact information of various international, regional, and local vendors of Global Truck Trailers Market.
The major players in this market across the globe include- Green Dane Limited Partnership, Utility Trailer Manufacturing Co., Vanguard national trailer Corp., Fontaine Trailer Company, and Wabash. The market competition has been noticed as emerging constantly along with the increase in technological innovation and mergers and acquisitions in the industry. Both local as well as regional competitors in the industry have come head to head with each other and a healthy competition can be witnessed wherein they are involving themselves in various activities associated with technological innovation in order to ultimately earn an edge over their competitors for searching the largest share of users and accordingly expanding their customer base; as a consequence of which, the new entrants in the market are facing difficulties in competing with the international vendors and maintaining proper standards of quality, reliability supported with enhancements in technology.
The global truck trailer market has been valued at somewhere around USD 25.3 billion in 2017 wherein Asia Pacific has been seen as the largest geographic region accounting for about 0.3% of the global market. In Asia Pacific, mainly China has shown growth in this industry and acquires a substantial share in the market. Moreover, it has been investigated that the usage of Fiber laser in production of truck trailers has sustained to be a key trend in the industry since it has managed to multiply the productivity levels of trailer manufacturer’s metal cutting process and has also allowed the workers to have in-house control over trailer production to a much better extent thereby cutting the overall expenses of putting work out to sheet metal subcontractors. Ultimately, it has ensured that machining is carried out at a rapid speed, being cost-effective and with more advancement in the near future; the industry is set to flourish.
By 2021, truck trailer production is anticipated to reach approximately 1.3 million units around the world due to expansion of the cold chain industry over the years and an augmentation in the use of advanced technologies promoting innovation. Also, with consistent improvements in the living standards of people; the demand for this industry is expected to continue mushrooming over the years.
To know more about the research report:
Ankur Gupta, Head Marketing & Communications
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How to Include All Employees in Your Social Media Marketing : Social Media Examiner
Want to expand your business’s reach on social media?
Have you thought about involving all of your employees?
Your company’s social media reach can grow dramatically if all of your employees are helping to spread your message.
In this article, you’ll discover how to involve your entire staff in your social media marketing.
How to Include All Employees in Your Social Media Marketing by Ann Smarty on Social Media Examiner.
Why Involve All Employees?
Social media marketing is getting tricky these days. There are so many businesses competing for attention and customers are more willing to talk to people than brands. So how can you get your business’s message heard on social media? By getting your whole company talking about your business on social media.
But including everyone in your social efforts is more complicated than just telling your employees to share your links on their profiles. You need to coordinate your efforts so everyone understands the core social strategy and how they should be representing the brand.
Here are some tips for getting everyone onboard the social marketing train.
#1: Provide a Single Tool for Centralized Communication
It’s essential that every player understands what’s happening where and when. Obviously, you can’t keep everyone on the same page if they’re using different tools. Choose one tool, put everyone on it, and communicate.
Slack is my personal favorite, because you can create channels with certain permissions that allow you to speak to different groups, while keeping everyone involved with the process. Plus, it’s easy to use and has a mobile app so you won’t miss anything.
Slack lets you create channels so you can organize conversations for different groups of employees.
DrumUp is another tool that will keep everyone in the loop. Their employee advocacy feature allows you to import the RSS feed of your company blog so your team members can easily share and schedule shares across their own social media channels such as Twitter, Facebook, and LinkedIn.
DrumUp lets you import your company blog’s RSS feed and makes it easy for employees to share content.
#2: Create a Place for Everyone to Participate in Brainstorming
Employees outside of your social team might have good ideas about your campaigns and future tactics for dominating different networks. They also might have some terrible ideas about it. Either way, you won’t know unless you give them a chance to tell you, and they aren’t likely to share their ideas without being asked.
Every few weeks, schedule a meeting where people can share their ideas and everyone can discuss them.
In the meantime, create a place where people can make suggestions between meetings. I’ve always used Trello for this, since anyone can add a card. It also keeps the information organized because people can tag the topics of their feedback.
Set up a Trello board for employees to make suggestions for your social campaigns.
Chances are, your employees have at least some connection to your target demographic and what’s hot in the online world right now. So giving them opportunities to present their ideas will help you keep your finger on the pulse and take advantage of current trends, hot topics, and even memes. BestAndroidApps.comlists more collaboration tools to choose from.
#3: Feature Your Employees’ Social Posts on the Company Blog
Another way to encourage your employees to share your company updates is to feature their social shares on your blog.
For Twitter, you can:
- Add your employees to a separate Twitter list.
- Introduce a unique hashtag and encourage employees to use it whenever they tweet something related to the company.
For Instagram, try a tool like Yotpo, which has a powerful Instagram curation feature. Again, have your employees use a unique hashtag, and then from the Yotpo dashboard, pick the coolest updates and publish them to the Yotpo widget you’ve installed on your page.
In your Yotpo dashboard, pick interesting employee updates and publish them to your Instagram account.
You can also use Yotpo’s curation feature for in-company contests to encourage and reward the most creative Instagram updates relating to your company.
#4: Spotlight Employees in Company Social Media Updates
Employee satisfaction is likely to rise when you applaud employees on your company’s social media channels. Your engagement is sure to increase as well, because your employees will like, comment, and reshare the updates that feature them. This tactic both benefits your company and encourages employees to become your brand’s social media advocates.
Publish lots of pictures from events, lunch gatherings, and office routines, and take the time to tag employees in those updates so they’ll be notified that they’re featured.
As an example, Hootsuite features their employees frequently on their Instagram account. They never fail to tag the employee in the description, which usually results in more engagement.
Spotlight employees in your social media updates and tag them for further engagement.
#5: Monitor and Share Your Success to Build Employee Pride
Make sure you share all of the positive results with your team members to include them in your success. Leadfeeder makes it easier to monitor leads coming from social media so you can see the tangible outcome of your team’s effort.
Just set up a few filters to monitor leadswho have discovered your site from social media (Twitter, Facebook, LinkedIn).
Create Leadfeeder filters to track leads coming from your social media channels.
Create a new notification so your team knows about new leads coming from Twitter.
In Leadfeeder, set up email notifications for new leads coming from Twitter.
Conclusion
A Business 2 Community survey found that 90% of people between the ages of 18 and 29 use social media, and a third of those prefer social media as their primary form of communication with brands. Moreover, the brand message is reshared 24x more frequently when distributed by employees versus brands.
More companies are starting to realize that benefit and are allowing their employees access to social media. As far back as 2012, Gartner reported the number of companies blocking social media access for employees was dropping at 10% per year. Fifty percent blocked access in 2010, and less than 30% blocked in 2014.
While your employees will almost certainly be happy to help on the social media front, it’s not their primary job. If you expect them to do it for nothing, you’re just adding extra work to their already busy schedules, which is a quick way to lose your team. If you want to include them on social media for your business, you need to give them incentives for sharing content, interacting, and taking part.
Think of it as an in-house ambassador program. Give them swag, extra cash, discounts, free services, or anything else you can think of that will encourage them to make social sharing a part of their daily tasks. You should also make it a fun process, such as taking photos or videos of team get-togethers and parties. Believe it or not, even that small gesture can up their game because they feel appreciated.
If you incentivize social media use, you’ll see results.
What do you think? Will you consider including your employees in your social media marketing? Do you have any tips to share? Let us know in the comments!
How to Include All Employees in Your Social Media Marketing by Ann Smarty on Social Media Examiner.
Infant Incubator Market Research Report Forecast To 2016- 2024
Infant incubator is a device that is used to provide a controlled environment with the essential levels of warmth, humidity, and oxygen required by a newborn. The incubator unit is composed of a soft mattress, which is covered by a plastic cover, and is usually in the form of a trolley. It protects the infant from dust, noise, infection, and excess handling, providing a clean environment. In the incubator chamber, a temperature sensor adjusts the heat and maintains constant temperature for the infant. Furthermore, there is a humidification system and electric heating system in the incubator chamber to maintain humidity and to circulate humid air. These devices are essential to regulate the temperature for preterm infants as their normal metabolic rate is lower, leading to reduced heat production.
The market for infant incubators is anticipated to grow owing to its various advantages enabling the well-being of newborns. The advent of infant incubators has enhanced the survival rate of preterm infants and has reduced the neonatal hypothermia. This factor contributes to the growth of the infant incubators market. In addition, the growing rate of preterm birth is likely to propel the growth of the market. According to the WHO, the number of premature child births is more than 15 million every year and is anticipated to increase over the years. However, high cost of these devices, availability of alternate modes such as infant warmers, and inadequacy of these devices in the developing regions are expected to restraint the market growth. In addition, the incubators limit the infant’s access to medical care, which might have a negative impact on the growth of the infant incubator market.
Infant incubators can be classified as closed care infant warming devices. The global infant incubator market can be classified on the basis of product, end-user, and geography. On the basis of product, the market can be segmented into transport incubator and neonatal intensive care unit (NICU) incubator. The NICU incubators are anticipated to record a strong growth in the market. On the basis of end-user, the market can be segmented into pediatric hospitals, birthing centers, and neonatal intensive care units.
Geographically, the global infant incubator market is distributed over North America, Europe, Latin America, Asia Pacific, and Middle East & Africa. North America is anticipated to record a high market share of the market during the forecast period. This can be attributed to the growing number of premature term babies and well-developed health care infrastructure. Europe is anticipated to be the second leading region in the infant incubator market. It is observed that the number of premature child births in Italy is more than 7% and is anticipated to increase over the years, contributing to the growth of the Europe market. However, the sluggish economic environment might negatively impact the growth of the market. According to the WHO, India and China are the leading countries in terms of number of premature child birth. The Asia Pacific market is expected to record a robust CAGR during the forecast period. This growth can be attributed to the significant contribution from the emerging countries such as China and India.
The major players operating in the infant incubator market include GE Healthcare, Atom Medical Corporation, Natus Medical Incorporated, Cobams srl, AVI Healthcare Private Limited, Gammer International, Fanem Ltd, Ningbo David Medical Device Co., Ltd, Novos Medical Systems, and Ardo.
Transparency Market Research (TMR) is a global market intelligence company providing business information reports and services. The company’s exclusive blend of quantitative forecasting and trend analysis provides forward-looking insight for thousands of decision makers. TMR’s experienced team of analysts, researchers, and consultants use proprietary data sources and various tools and techniques to gather and analyze information.
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Source
https://www.medgadget.com/2017/05/infant-incubator-market-research-report-forecast-to-2016-2024.html
Bayern win social media again.
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Ankylosing Spondylitis Therapeutics Pipeline Analysis, 2017 by P&S Market Research
Ankylosing spondylitis is an idiopathic disease, associated with HLA-B27, IL23R and ERAP1 genes. Usually, fewer people get affected with ankylosing spondylitis irrespective of activation of genes. Blood test, X-ray test, Magnetic Resonance Imaging (MRI) and physical investigations are some of the ways to effectively diagnose the disease. The disease begins with the inflammation in joints in the vertebrae and pelvic bones and spine. The environmental factors are believed to be the most important risk factor for increasing the incidence of the disease. The primary symptoms include back pain and stiffness.
Considerable growth in therapeutic pipeline of ankylosing spondylitis is attributed to the increase in prevalence of the disease among teens as well as young adult patients. Researchers have not been able to identify the actual cause of the disease. Novel anti-inflammatory agents and pain killers are being developed that are primarily responsible for the growth of therapeutics pipeline for ankylosing spondylitis.
In June 2015, UniQuest Pty Ltd signed a collaborative agreement with Janssen Cilag Pty Limited for development and commercialization of small molecule modulators of a biological target identified by the University of Queensland, as an important factor for the treatment of ankylosing spondylitis, and potentially psoriasis and inflammatory bowel disease. In December 2016, Janssen Biotech, Inc. confirmed the submission of two Supplemental Biologics License Applications (sBLAs) to the U.S. Food and Drug Administration (FDA) seeking approval of SIMPONI ARIA (golimumab) for the treatment of patients with psoriatic arthritis as well as ankylosing spondylitis. SIMPONI ARIA is fully humanised anti-tumour necrosis factor alpha therapy.
Some of the companies having a pipeline of ankylosing spondylitis therapeutics include, AbbVie Inc., Sanofi SA, Centocor Inc., Regeneron Pharmaceuticals Inc., F. Hoffmann-La Roche AG, Janssen Research & Development, LLC, Novartis AG, Amgen plc, Bristol-Myers Squibb Company, Boehringer Ingelheim GmbH, Merck Sharp & Dohme Corp., Galapagos NV, Celgene Corporation, Shanghai Pharmaceuticals Holding Co., Ltd, Innovent Biologics (Suzhou) Co. Ltd., Pfizer Inc., UCB Pharma SA, Eli Lilly and Company, Eisai Co., Ltd., Korea Otsuka Pharmaceutical Co., Ltd., Inflexxion Inc. and Johnson & Johnson Pvt. Ltd.
About P&S Market Research
P&S Market Research is a market research company, which offers market research and consulting services for various geographies around the globe. We provide market research reports, industry forecasting reports, business intelligence, and research based consulting services across different industry/business verticals.
As one of the top growing market research agency, we’re keen upon providing market landscape and accurate forecasting. Our analysts and consultants are proficient with business intelligence and market analysis, through their interaction with leading companies of the concerned domain. We help our clients with B2B market research and assist them in identifying various windows of opportunity, and framing informed and customized business expansion strategies in different regions.
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Source
https://www.medgadget.com/2017/06/ankylosing-spondylitis-therapeutics-pipeline-analysis-2017-by-ps-market-research.html
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